![]() Cruz’s resignation, Cat Del Carmen, 34, agreed that it was important to develop her own quitting strategy. But like quitting, it was something no two people did the same way. It’s the story of the pandemic: When people posted their banana bread photos, they influenced their friends to start baking as well. “If you Google banana breads, there’s over a million recipes online, and they’re all going to be good but they’re all slightly different,” she said. Cruz realized, though, that there was no one-size-fits-all approach to upending a career. She sought advice from social media about how to start a business. ![]() Cruz, who had about six months of living expenses saved up, moved back to her parents’ home in the Bay Area and put in her one month’s notice at work. She got the motivation she needed to leave that summer when she watched a friend she had met on Instagram ditch a cushy tech job to open a coaching firm. In a recent poll of more than 21,000 LinkedIn members, 59 percent said a colleague’s departure had led them to consider quitting as well.īack in March 2020, Erika Cruz, 31, was working at a Silicon Valley start-up, where she had grown disgruntled with the hallmarks of work life: “meetings that could have been an email” and lack of control over her schedule. Felps and his team studied staffing at a hospitality company and a selection of bank branches, all in the United States, and found that one worker’s decision to leave is especially likely to inspire others who don’t feel strongly embedded at the company. Even a single resignation notice can breed a “hot spot,” said Will Felps, who teaches management at the University of New South Wales and was an author of a study of turnover contagion. So quitting begets more quitting, a challenge that employers can’t always solve with raises or perks. When one employee leaves, the departure signals to others that it might be time to take stock of their options, what researchers call “turnover contagion.” ![]() They look around and take note of how friends feel about the team culture. When workers weigh whether to jump jobs, they don’t just assess their own pay, benefits and career development. ![]()
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